Results of the fourth-annual Sylvania Socket Survey
have indicated that the majority of consumers (55%) in the US reported
that they are aware of 2007 congressional legislation that phases out
most standard incandescent light bulbs. However, only 31% knew
specifically that 100W incandescent bulbs would not be offered as of
January 1, 2012.
Nonetheless, the survey, commissioned annually Osram Sylvania since
2008, shows efforts to raise consumer consciousness of the phase out
have been successful, with awareness growing 19% in the last year and
29% since 2009.
The 2011 survey asked for the first time whether consumers preferred
that bulbs be manufactured in the US. Seventy-three percent of survey
respondents believe it is important that lamps be “Made in America.”
The 2011 survey results also indicate the number people optimistic about
new technologies is up - with 56% of respondents reporting that they
are eager to use more energy-efficient-lighting solutions — 33% of
respondents admitted they are worried about the phase out. Thirteen
percent of respondents said that they plan to save up 100W incandescent
bulbs, a statistic that has remained flat since 2009.
"We're encouraged the dramatic increase in awareness of the national
phase out in the last year and are committed to supporting further
lighting education," said Rick Leaman, president and CEO of Osram
Sylvania. To replace the 100W incandescent bulbs, the company currently
offers halogen bulbs and expects to introduce the Ultra 18W LED A-line
lamp in Spring 2012.
Additional findings of the survey include the result that 53% of
consumers plan to switch to energy-efficient options such as CFLs, LEDs
or halogen bulbs after January 1. Within the past year, 62% have changed
or switched out a light bulb for energy-efficient reasons. Ninety
percent of consumers consider brightness, bulb longevity and price when
choosing a bulb purchase.
Interestingly, 33% of consumers said they will continue to use
traditional bulbs but switch to a lower wattage, which is up 7% from
2010. The survey was conducted in October 2011 and included 300
respondents.
About the Author:
Laura Peters is a Senior Technical Editor with LEDs Magazine.
Original article located at LEDs Magazine |